Carlos Salum is the founder of Salum International Resources, Inc., a management consulting firm based in Charlotte, NC, that develops processes and experiences for executives to align Peak Performance with Breakthrough Thinking and Value Design. His approach, called Performance Architecture, is based on key training principles utilized by world-class athletes and sports teams, combined with powerful lateral thinking techniques.
His global clients include Julius Baer Bank, HSBC Private Bank, ABN AMRO Private Banking, Heritage Bank, Bausch & Lomb, Benfield Insurance Group, Manres AG, Information Management Group, Decision Support International, The Neurological Institute, United Sleep Medicine, The New York Knicks Organization, The Professional Tennis Registry, KPIT Cummins, the Swiss Army Leadership Academy and the US Air Force Academy, among other leading organizations.
As an executive, Carlos has held top management positions in the sports marketing and information technology industries. As a peak performance expert, he has participated in ground-breaking research with some of the world's leading sport scientists, with whom he coached some of the world's top athletes, such as Gabriela Sabatini (U.S. Open champion, 1990) and Sergi Bruguera (French Open champion, 1993-94) and the Argentine and Italian Davis Cup Teams, among many others.
Together with Kenny Kahn, Carlos has founded Intellekia, a seminar series focused on Breakthrough Achievement. In addition, he has organized sponsored events featuring world-renowned creative thinking experts Dr. Edward de Bono, Richard Saul Wurman and Dudley Lynch.
Carlos is also an international tennis coach, a radio and television journalist, a produced playwright (London, Tampa, and Buenos Aires) and a documentary film producer.